{"id":10263,"date":"2026-03-30T16:52:06","date_gmt":"2026-03-30T13:52:06","guid":{"rendered":"https:\/\/www.mertyildizdijital.com.tr\/?p=10263"},"modified":"2026-04-06T14:34:38","modified_gmt":"2026-04-06T11:34:38","slug":"geo-yapay-zeka-ozetlerinde-yer-alma","status":"publish","type":"post","link":"https:\/\/www.mertyildizdijital.com.tr\/en\/geo-yapay-zeka-ozetlerinde-yer-alma\/","title":{"rendered":"GEO Stratejileri: Yapay Zeka \u00d6zetlerinde (AI Overviews) Kaynak Olarak Yer Alma Rehberi"},"content":{"rendered":"<p><p>Arama motoru d\u00fcnyas\u0131 2026 y\u0131l\u0131 itibar\u0131yla devrimsel bir d\u00f6n\u00fc\u015f\u00fcm\u00fcn tam merkezinde yer al\u0131yor. Art\u0131k kullan\u0131c\u0131lar sadece bir dizi link aras\u0131ndan se\u00e7im yapmakla yetinmiyor; do\u011frudan sorular\u0131na yan\u0131t veren karma\u015f\u0131k yapay zeka \u00f6zetleriyle (AI Overviews) etkile\u015fime giriyor. Bu yeni d\u00f6nemde geleneksel SEO teknikleri yerini daha kapsaml\u0131 bir disiplin olan <strong>GEO (Generative Engine Optimization)<\/strong> yani \u00dcretken Motor Optimizasyonu&#8217;na b\u0131rak\u0131yor.<\/p>\n\n\n<style>\/* Bu dosya sizin sa\u011flad\u0131\u011f\u0131n\u0131z HTML'deki <style> etiketinin i\u00e7eri\u011finin tamam\u0131n\u0131 i\u00e7erir. *\/\n\n* {\n    margin: 0;\n    padding: 0;\n    box-sizing: border-box;\n}\n\n.contact-widget {\n    \/* YEN\u0130 GEN\u0130\u015eL\u0130K: Masa\u00fcst\u00fc i\u00e7in daha geni\u015f *\/\n    width: 100%; \n    max-width: 1200px; \n    min-height: 360px; \/* Sabit y\u00fckseklik yerine minimum y\u00fckseklik *\/\n    height: auto;\n    \n    border-radius: 20px;\n    display: flex;\n    align-items: center;\n    padding: 40px;\n    gap: 30px;\n    box-shadow: 0 20px 60px rgba(0, 0, 0, 0.3);\n    position: relative;\n    overflow: hidden;\n    margin: 20px auto; \n}\n\n.contact-widget::before {\n    content: '';\n    position: absolute;\n    width: 200px;\n    height: 200px;\n    background: rgba(255, 255, 255, 0.1);\n    border-radius: 50%;\n    top: -50px;\n    right: -50px;\n}\n\n.widget-content {\n    flex: 1;\n    display: flex;\n    flex-direction: column;\n    gap: 20px; \/* Genel bo\u015fluklar ayarland\u0131 *\/\n    z-index: 1;\n}\n\n\/* YEN\u0130 ST\u0130L: Logo alan\u0131 *\/\n.widget-logo {\n    margin-bottom: 5px;\n    \/* Masa\u00fcst\u00fcnde solda kals\u0131n *\/\n    text-align: left;\n}\n\n.widget-logo img {\n    max-height: 40px; \/* Logo boyutu *\/\n    width: auto;\n    filter: drop-shadow(0 2px 4px rgba(0, 0, 0, 0.2));\n}\n\n.widget-title {\n    color: white;\n    font-size: 36px; \/* Ba\u015fl\u0131k biraz b\u00fcy\u00fct\u00fcld\u00fc *\/\n    font-weight: 700;\n    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;\n    line-height: 1.2;\n    \/* Masa\u00fcst\u00fcnde solda kals\u0131n *\/\n    text-align: left; \n}\n\n\/* YEN\u0130 ST\u0130L: Slogan\/A\u00e7\u0131klama alan\u0131 *\/\n.widget-slogan {\n    color: rgba(255, 255, 255, 0.85);\n    font-size: 18px;\n    font-weight: 400;\n    line-height: 1.5;\n    margin-bottom: 5px;\n    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif;\n    \/* Masa\u00fcst\u00fcnde solda kals\u0131n *\/\n    text-align: left; \n}\n\n.contact-info {\n    display: flex;\n    flex-direction: column;\n    gap: 15px;\n}\n\n.phone-number {\n    display: none;\n}\n\n.button-group {\n    display: flex;\n    gap: 15px;\n    margin-top: 15px;\n}\n\n.contact-button {\n    flex: 1;\n    padding: 15px 25px;\n    border: none;\n    border-radius: 12px;\n    font-size: 16px;\n    font-weight: 600;\n    cursor: pointer;\n    transition: all 0.3s ease;\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    gap: 8px;\n    text-decoration: none; \n    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif;\n    color: white; \n}\n\n\/* Dinamik Renk S\u0131n\u0131flar\u0131 (widgetx-frontend.php'de ID ile \u00f6zelle\u015ftirilecek) *\/\n.whatsapp-btn {\n    color: white;\n}\n\n.whatsapp-btn:hover {\n    transform: translateY(-2px);\n}\n\n.call-btn {\n    box-shadow: 0 4px 15px rgba(255, 255, 255, 0.3);\n}\n\n.call-btn:hover {\n    background: #f8f9fa;\n    transform: translateY(-2px);\n    box-shadow: 0 6px 20px rgba(255, 255, 255, 0.4);\n}\n\n.widget-image {\n    width: 320px; \n    height: 320px; \n    border-radius: 20px;\n    background: rgba(255, 255, 255, 0.15);\n    backdrop-filter: blur(10px);\n    border: 2px solid rgba(255, 255, 255, 0.3);\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    overflow: hidden;\n    z-index: 1;\n}\n\n.widget-image img {\n    width: 100%;\n    height: 100%;\n    object-fit: cover; \n}\n\n.placeholder-icon {\n    font-size: 64px;\n    color: rgba(255, 255, 255, 0.6);\n}\n\n\/* --- Responsive G\u00fcncellemeler --- *\/\n\n@media (max-width: 992px) {\n    .contact-widget {\n        max-width: 760px;\n        padding: 30px;\n        gap: 20px;\n    }\n    .widget-image {\n        width: 250px;\n        height: 250px;\n    }\n    .widget-title {\n        font-size: 30px;\n    }\n    .widget-slogan {\n        font-size: 16px;\n    }\n}\n\n\/* MOB\u0130L G\u00d6R\u00dcN\u00dcM \u0130\u00c7\u0130N YEN\u0130 ORTALAMA KURALLARI *\/\n@media (max-width: 768px) {\n    .contact-widget {\n        width: 100%;\n        max-width: 100%;\n        height: auto;\n        min-height: 320px;\n        flex-direction: column-reverse; \n        padding: 30px 20px;\n        gap: 25px;\n    }\n\n    .widget-content {\n        width: 100%;\n        \/* MOB\u0130LDE T\u00dcM \u0130\u00c7ER\u0130\u011e\u0130 ORTALAMAK \u0130\u00c7\u0130N *\/\n        align-items: center;\n    }\n    \n    .widget-logo {\n        \/* Logo konteyn\u0131r\u0131n\u0131n i\u00e7eri\u011fini ortala *\/\n        text-align: center; \n    }\n\n    .widget-title {\n        font-size: 24px;\n        \/* Ba\u015fl\u0131\u011f\u0131 ortala *\/\n        text-align: center;\n    }\n\n    .widget-slogan {\n        \/* Slogan\u0131 ortala *\/\n        text-align: center;\n        \/* Mobil g\u00f6r\u00fcn\u00fcmde okuma kolayl\u0131\u011f\u0131 i\u00e7in padding ekle *\/\n        padding: 0 10px; \n    }\n    \n    .button-group {\n        \/* Buton grubunu ortalamak i\u00e7in gerekiyorsa, kendi geni\u015fli\u011fini kontrol etmeli *\/\n        width: 100%;\n        max-width: 320px; \/* Butonlar\u0131n \u00e7ok fazla yay\u0131lmas\u0131n\u0131 engelle *\/\n    }\n\n    .widget-image {\n        width: 100%;\n        height: 280px;\n        max-width: 320px; \n        margin: 0 auto; \n        border-radius: 15px;\n    }\n    \n    .button-group {\n        flex-direction: column;\n    }\n}\n\/* Email Button *\/\n.email-btn {\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    padding: 14px 24px;\n    border-radius: 50px;\n    font-weight: 600;\n    font-size: 15px;\n    text-decoration: none;\n    transition: all 0.3s ease;\n    border: none;\n    cursor: pointer;\n    color: white;\n}\n.email-btn:hover {\n    transform: translateY(-2px);\n    opacity: 0.9;\n    color: white;\n    text-decoration: none;\n}\n\n        .contact-widget-1 { background: linear-gradient(135deg, #667eea 0%, #764ba2 100%); }\n        .whatsapp-btn-1 { background: #25D366; box-shadow: 0 4px 15px rgba(37, 211, 102, 0.3); color: white; }\n        .call-btn-1 { background: #FFFFFF; color: #667eea; }\n        .email-btn-1 { background: #4A90D9; box-shadow: 0 4px 15px rgba(74, 144, 217, 0.3); color: white; }\n        <\/style>        <div class=\"contact-widget contact-widget-1\">\n            <div style=\"position:absolute;width:200px;height:200px;background:rgba(255,255,255,0.1);border-radius:50%;top:-50px;right:-50px;pointer-events:none;\"><\/div>\n            \n            <div class=\"widget-content\">\n                <div class=\"widget-logo\" style=\"margin-bottom:10px;\"><img decoding=\"async\" src=\"https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2024\/12\/logo-2-2.png\" alt=\"Logo\" style=\"height:40px;width:auto;\"><\/div>                <h2 class=\"widget-title\">Get More Information<\/h2>\n                <p class=\"widget-slogan\">SEO, reklam ve web tasar\u0131m hizmetlerim hakk\u0131nda detayl\u0131 bilgi almak i\u00e7in benimle a\u015fa\u011f\u0131daki kanallar \u00fczerinden ileti\u015fime ge\u00e7ebilirsiniz.<\/p>\n                \n                <div class=\"button-group\">\n                                        <a href=\"https:\/\/wa.me\/905466879982\" target=\"_blank\" class=\"contact-button whatsapp-btn whatsapp-btn-1\" rel=\"noopener\">\n                        <svg width=\"20\" height=\"20\" viewbox=\"0 0 24 24\" fill=\"currentColor\" style=\"margin-right:5px;\"><path d=\"M17.472 14.382c-.297-.149-1.758-.867-2.03-.967-.273-.099-.471-.148-.67.15-.197.297-.767.966-.94 1.164-.173.199-.347.223-.644.075-.297-.15-1.255-.463-2.39-1.475-.883-.788-1.48-1.761-1.653-2.059-.173-.297-.018-.458.13-.606.134-.133.298-.347.446-.52.149-.174.198-.298.298-.497.099-.198.05-.371-.025-.52-.075-.149-.669-1.612-.916-2.207-.242-.579-.487-.5-.669-.51-.173-.008-.371-.01-.57-.01-.198 0-.52.074-.792.372-.272.297-1.04 1.016-1.04 2.479 0 1.462 1.065 2.875 1.213 3.074.149.198 2.096 3.2 5.077 4.487.709.306 1.262.489 1.694.625.712.227 1.36.195 1.871.118.571-.085 1.758-.719 2.006-1.413.248-.694.248-1.289.173-1.413-.074-.124-.272-.198-.57-.347m-5.421 7.403h-.004a9.87 9.87 0 01-5.031-1.378l-.361-.214-3.741.982.998-3.648-.235-.374a9.86 9.86 0 01-1.51-5.26c.001-5.45 4.436-9.884 9.888-9.884 2.64 0 5.122 1.03 6.988 2.898a9.825 9.825 0 012.893 6.994c-.003 5.45-4.437 9.884-9.885 9.884m8.413-18.297A11.815 11.815 0 0012.05 0C5.495 0 .16 5.335.157 11.892c0 2.096.547 4.142 1.588 5.945L.057 24l6.305-1.654a11.882 11.882 0 005.683 1.448h.005c6.554 0 11.89-5.335 11.893-11.893a11.821 11.821 0 00-3.48-8.413Z\"\/><\/svg>\n                        WhatsApp                    <\/a>\n                    \n                    \n                                        <a href=\"mailto:mertdigitalads@gmail.com\" class=\"contact-button email-btn email-btn-1\">\n                        <svg width=\"20\" height=\"20\" viewbox=\"0 0 24 24\" fill=\"currentColor\" style=\"margin-right:5px;\"><path d=\"M20 4H4c-1.1 0-2 .9-2 2v12c0 1.1.9 2 2 2h16c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2zm0 4l-8 5-8-5V6l8 5 8-5v2z\"\/><\/svg>\n                        E-posta                    <\/a>\n                                    <\/div>\n            <\/div>\n\n            <div class=\"widget-image\">\n                <img decoding=\"async\" src=\"https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2025\/06\/dijital-pazarlama-uzmani-mert-yildiz.jpg\" alt=\"Hemen Aray\u0131n\">            <\/div>\n        <\/div>\n        \n<\/p>\n\n\n\n<p>Dijital Pazarlama Uzman\u0131 Mert Y\u0131ld\u0131z olarak bu s\u00fcre\u00e7te i\u015fletmelerin sadece &#8220;bulunabilir&#8221; olmas\u0131n\u0131 de\u011fil, ayn\u0131 zamanda yapay zeka taraf\u0131ndan &#8220;tavsiye edilen ve kaynak g\u00f6sterilen&#8221; bir otorite olmas\u0131n\u0131 sa\u011fl\u0131yoruz. AI Overviews i\u00e7erisinde bir kaynak kutucu\u011funda yer almak, markan\u0131z\u0131n g\u00fcvenilirli\u011fini en \u00fcst seviyeye ta\u015f\u0131yan dijital bir m\u00fch\u00fcr niteli\u011findedir. Bu makalede, 2026 dijital pazarlama dinamiklerinde markan\u0131z\u0131 yapay zekan\u0131n radar\u0131na sokacak stratejileri derinlemesine ele alaca\u011f\u0131z.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">GEO ve AI Overviews Aras\u0131ndaki Stratejik \u0130li\u015fki<\/h2>\n\n\n\n<p>Yapay zeka \u00f6zetleri, Google ve di\u011fer arama motorlar\u0131n\u0131n milyarlarca veri aras\u0131ndan en do\u011fru, en g\u00fcncel ve en yetkin bilgiyi s\u00fczerek kullan\u0131c\u0131ya sundu\u011fu bir yap\u0131d\u0131r. Klasik SEO\u2019da ama\u00e7 ilk sayfada yer almakken, GEO stratejilerinde as\u0131l hedef yapay zekan\u0131n olu\u015fturdu\u011fu cevab\u0131n referans noktas\u0131 olmakt\u0131r. Yapay zeka modelleri (LLM), bir cevab\u0131 kurgularken hal\u00fcsinasyon riskini azaltmak i\u00e7in at\u0131f yapabilece\u011fi sa\u011flam kaynaklar arar.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DT-UjIcDPh7\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DT-UjIcDPh7\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Bu g\u00f6nderiyi Instagram&#39;da g\u00f6r<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DT-UjIcDPh7\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">SEO &#8211; Reklam &#8211; Dijital Pazarlama Uzman\u0131 | Mert Y\u0131ld\u0131z (@mertdijitalpazarlama)&#39;in payla\u015ft\u0131\u011f\u0131 bir g\u00f6nderi<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p>Mert Y\u0131ld\u0131z GEO &amp; SEO hizmeti kapsam\u0131nda sundu\u011fumuz temel yakla\u015f\u0131m, i\u00e7eri\u011finizi yapay zekan\u0131n &#8220;g\u00fcvenli veri&#8221; olarak s\u0131n\u0131fland\u0131rabilece\u011fi bir formata d\u00f6n\u00fc\u015ft\u00fcrmektir. E\u011fer i\u00e7eri\u011finiz yapay zeka taraf\u0131ndan bir kaynak olarak g\u00f6steriliyorsa, bu durum sitenizin sadece teknik olarak de\u011fil, ayn\u0131 zamanda bilgi kalitesi a\u00e7\u0131s\u0131ndan da zirvede oldu\u011funu kan\u0131tlar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">E-E-A-T: Yapay Zekan\u0131n G\u00fcven Filtresi<\/h2>\n\n\n\n<p>2026 y\u0131l\u0131nda Google&#8217;\u0131n E-E-A-T (Deneyim, Uzmanl\u0131k, Yetkinlik, G\u00fcvenilirlik) kriterleri, GEO ba\u015far\u0131s\u0131n\u0131n en kritik yap\u0131 ta\u015f\u0131n\u0131 olu\u015fturmaktad\u0131r. Yapay zeka modelleri, bir i\u00e7eri\u011fi kaynak olarak se\u00e7erken o i\u00e7eri\u011fin arkas\u0131ndaki yazar\u0131n uzmanl\u0131\u011f\u0131na ve sitenin genel otoritesine bakar. Deneyim (Experience) fakt\u00f6r\u00fc, \u00f6zellikle kullan\u0131c\u0131 yorumlar\u0131 ve ger\u00e7ek saha tecr\u00fcbelerinin i\u00e7eri\u011fe yedirilmesiyle yapay zeka nezdinde b\u00fcy\u00fck bir fark yarat\u0131r.<\/p>\n\n\n\n<p>Uzmanl\u0131k (Expertise) ve Yetkinlik (Authoritativeness) ise i\u00e7eri\u011fin ne kadar derinlemesine haz\u0131rland\u0131\u011f\u0131 ve di\u011fer otoriteler taraf\u0131ndan ne kadar referans al\u0131nd\u0131\u011f\u0131yla \u00f6l\u00e7\u00fcl\u00fcr. Mert Y\u0131ld\u0131z olarak y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz stratejilerde, markalar\u0131n sekt\u00f6rdeki teknik yeterliliklerini belgeleyen verileri \u00f6n plana \u00e7\u0131kar\u0131yoruz. G\u00fcvenilirlik (Trustworthiness) ise \u015feffaf ileti\u015fim bilgileri, do\u011frulanm\u0131\u015f kaynaklar ve tutarl\u0131 bilgi ak\u0131\u015f\u0131 ile in\u015fa edilir. Yapay zeka, g\u00fcvenmedi\u011fi hi\u00e7bir kayna\u011f\u0131 kullan\u0131c\u0131s\u0131na \u00f6zet olarak sunmaz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0130\u00e7eri\u011fi &#8220;At\u0131f Yap\u0131labilir&#8221; Hale Getirmenin Yollar\u0131<\/h2>\n\n\n\n<p>Yapay zeka motorlar\u0131n\u0131n bir i\u00e7eri\u011fi se\u00e7ip \u00f6zetine dahil etmesi tesad\u00fcf de\u011fildir. \u0130\u00e7eri\u011fin yap\u0131s\u0131, kullan\u0131lan dil ve bilginin sunum \u015fekli bu s\u00fcreci do\u011frudan etkiler. \u0130\u00e7eriklerinizi at\u0131f yap\u0131labilir k\u0131lmak i\u00e7in uygulaman\u0131z gereken temel taktikler \u015funlard\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Do\u011frudan ve Kesin Yan\u0131tlar:<\/strong> Karma\u015f\u0131k c\u00fcmlelerden ka\u00e7\u0131narak, sorulara do\u011frudan cevap veren net paragraflar olu\u015fturun.<\/li>\n\n\n\n<li><strong>\u0130statistik ve Veri Odakl\u0131l\u0131k:<\/strong> Yapay zeka say\u0131sal verileri ve g\u00fcncel istatistikleri kaynak g\u00f6stermeyi sever; i\u00e7eri\u011finizi orijinal verilerle destekleyin.<\/li>\n\n\n\n<li><strong>Semantik Zenginlik:<\/strong> Anahtar kelime odakl\u0131l\u0131ktan ziyade, konuyu t\u00fcm alt ba\u015fl\u0131klar\u0131yla kapsayan kavramsal bir derinlik olu\u015fturun.<\/li>\n\n\n\n<li><strong>Uzman Al\u0131nt\u0131lar\u0131:<\/strong> Sekt\u00f6rel otoritelerden gelen g\u00f6r\u00fc\u015fler, i\u00e7eri\u011finizin &#8220;onaylanm\u0131\u015f&#8221; bir bilgi oldu\u011fu sinyalini verir.<\/li>\n\n\n\n<li><strong>Soru-Cevap Format\u0131:<\/strong> \u0130\u00e7eri\u011finizin bir b\u00f6l\u00fcm\u00fcn\u00fc &#8220;Kullan\u0131c\u0131lar Bunlar\u0131 da Sordu&#8221; yap\u0131s\u0131na uygun \u015fekilde kurgulay\u0131n.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/3-2-1024x576.jpg\" alt=\"GEO Stratejileri ile yapay zeka aramalar\u0131nda kaynak olarak g\u00f6sterilme\" class=\"wp-image-10266\" srcset=\"https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/3-2-1024x576.jpg 1024w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/3-2-300x169.jpg 300w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/3-2-768x432.jpg 768w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/3-2-1536x864.jpg 1536w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/3-2-1170x658.jpg 1170w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/3-2.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Geleneksel SEO ve GEO Aras\u0131ndaki Temel Farklar<\/h2>\n\n\n\n<p>De\u011fi\u015fimi anlamak i\u00e7in eski y\u00f6ntemlerle yeni nesil GEO stratejileri aras\u0131ndaki farklar\u0131 net bir \u015fekilde g\u00f6rmek gerekir. A\u015fa\u011f\u0131daki tablo, 2026 y\u0131l\u0131nda odaklanman\u0131z gereken alanlar\u0131 \u00f6zetlemektedir:<\/p>\n\n\n\n<div class=\"mert-yildiz-table-container\">\n<style>\n.mert-yildiz-table-container { margin: 25px 0; overflow-x: auto; border-radius: 12px; box-shadow: 0 4px 20px rgba(0,0,0,0.08); }\n.geo-comparison-table { width: 100%; border-collapse: collapse; background: #ffffff; font-family: 'Segoe UI', Roboto, sans-serif; min-width: 650px; }\n.geo-comparison-table thead { background-color: #1a237e; color: #ffffff; }\n.geo-comparison-table th, .geo-comparison-table td { padding: 18px 25px; text-align: left; border-bottom: 1px solid #eceff1; }\n.geo-comparison-table tbody tr:hover { background-color: #f5f7fa; transition: background 0.3s; }\n.geo-comparison-table td strong { color: #1a237e; }\n<\/style>\n<table class=\"geo-comparison-table\">\n<thead>\n<tr>\n<th>\u00d6zellik<\/th>\n<th>Geleneksel SEO (Klasik)<\/th>\n<th>GEO Stratejileri (Modern)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Temel Hedef<\/strong><\/td>\n<td>Arama sonu\u00e7lar\u0131nda ilk sayfa\/s\u0131ra<\/td>\n<td>AI \u00f6zetlerinde kaynak g\u00f6sterilme<\/td>\n<\/tr>\n<tr>\n<td><strong>\u0130\u00e7erik Yap\u0131s\u0131<\/strong><\/td>\n<td>Uzun, anahtar kelime yo\u011funluklu<\/td>\n<td>Net, bilgi yo\u011funluklu ve at\u0131f dostu<\/td>\n<\/tr>\n<tr>\n<td><strong>G\u00fcven Kayna\u011f\u0131<\/strong><\/td>\n<td>Backlink say\u0131s\u0131 ve metin e\u015fle\u015fmesi<\/td>\n<td>E-E-A-T puan\u0131 ve veri do\u011frulu\u011fu<\/td>\n<\/tr>\n<tr>\n<td><strong>Kullan\u0131c\u0131 Niyeti<\/strong><\/td>\n<td>Kelime bazl\u0131 e\u015fle\u015fmeler<\/td>\n<td>Derinlemesine anlamsal \u00e7\u00f6z\u00fcmleme<\/td>\n<\/tr>\n<tr>\n<td><strong>Teknik Odak<\/strong><\/td>\n<td>Site h\u0131z\u0131 ve meta etiketler<\/td>\n<td>Schema (Yap\u0131sal Veri) ve LLM okunabilirli\u011fi<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Teknik Altyap\u0131: Yapay Zekan\u0131n Okuma Konforu<\/h2>\n\n\n\n<p>Yapay zeka botlar\u0131n\u0131n sitenizi bir kaynak olarak se\u00e7mesi i\u00e7in i\u00e7eri\u011finizi saniyeler i\u00e7inde taray\u0131p anlamland\u0131rabilmesi gerekir. Bu noktada teknik GEO devreye girer. Yap\u0131land\u0131r\u0131lm\u0131\u015f veri (Schema Markup) kullan\u0131m\u0131, i\u00e7eri\u011fin hangi k\u0131sm\u0131n\u0131n bir tan\u0131m, hangi k\u0131sm\u0131n\u0131n bir \u00e7\u00f6z\u00fcm oldu\u011funu yapay zekaya f\u0131s\u0131ldar. 2026 standartlar\u0131nda, teknik hatalardan ar\u0131nd\u0131r\u0131lm\u0131\u015f ve yap\u0131sal verisi kusursuz siteler, AI Overviews i\u00e7erisinde yer alma \u015fans\u0131n\u0131 %50 daha fazla art\u0131rmaktad\u0131r.<\/p>\n\n\n\n<p>Ayr\u0131ca, Core Web Vitals metrikleri sadece kullan\u0131c\u0131lar i\u00e7in de\u011fil, yapay zeka botlar\u0131n\u0131n verimlili\u011fi i\u00e7in de \u00f6nemlidir. H\u0131zl\u0131 y\u00fcklenen ve hiyerar\u015fik yap\u0131s\u0131 net (H1, H2, H3 d\u00fczeni) sayfalar, yapay zekan\u0131n bilgiyi par\u00e7alara ay\u0131r\u0131p \u00f6zetlemesine yard\u0131mc\u0131 olur. Mert Y\u0131ld\u0131z GEO &amp; SEO hizmeti, sitenizin teknik altyap\u0131s\u0131n\u0131 yapay zekan\u0131n &#8220;en sevdi\u011fi kaynak&#8221; haline getirecek \u015fekilde modernize eder.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Yapay Zeka Odakl\u0131 \u0130\u00e7erik Denetimi ve S\u00fcrekli G\u00fcncellik<\/h2>\n\n\n\n<p>Yapay zeka modelleri bayat bilgiden nefret eder. Bilginin saniyeler i\u00e7inde eskidi\u011fi bir d\u00fcnyada, i\u00e7eri\u011fin g\u00fcncelli\u011fi en b\u00fcy\u00fck otorite sinyalidir. Bir konuyu 2024 y\u0131l\u0131nda m\u00fckemmel bir \u015fekilde ele alm\u0131\u015f olman\u0131z, 2026 y\u0131l\u0131ndaki yapay zeka \u00f6zetlerinde yer alaca\u011f\u0131n\u0131z anlam\u0131na gelmez. \u0130\u00e7eriklerinizi d\u00fczenli olarak en yeni verilerle, de\u011fi\u015fen trendlerle ve g\u00fcncel uzman g\u00f6r\u00fc\u015fleriyle beslemeniz gerekir.<\/p>\n\n\n\n<p>S\u00fcrekli i\u00e7erik denetimi (Content Audit) yaparak, performans\u0131 d\u00fc\u015fen veya yapay zeka taraf\u0131ndan art\u0131k referans verilmeyen sayfalar\u0131 tespit ediyoruz. Mert Y\u0131ld\u0131z rehberli\u011finde uygulanan GEO stratejileri, dura\u011fan bir yap\u0131dan ziyade s\u00fcrekli \u00f6\u011frenen ve g\u00fcncellenen dinamik bir dijital varl\u0131k in\u015fa etmeyi ama\u00e7lar.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/2-2-1024x576.jpg\" alt=\"GEO Stratejileri ile yapay zeka aramalar\u0131nda kaynak olarak g\u00f6sterilme\" class=\"wp-image-10265\" srcset=\"https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/2-2-1024x576.jpg 1024w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/2-2-300x169.jpg 300w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/2-2-768x432.jpg 768w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/2-2-1536x864.jpg 1536w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/2-2-1170x658.jpg 1170w, https:\/\/www.mertyildizdijital.com.tr\/wp-content\/uploads\/2026\/03\/2-2.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Dijital Gelecek \u0130\u00e7in Mert Y\u0131ld\u0131z ile Ad\u0131m At\u0131n<\/h2>\n\n\n\n<p>Arama motoru algoritmalar\u0131 ve yapay zeka teknolojileri ne kadar h\u0131zl\u0131 de\u011fi\u015firse de\u011fi\u015fsin, temel odak noktas\u0131 her zaman &#8220;kaliteli bilgiye ula\u015fmak&#8221; kalacakt\u0131r. GEO stratejileri, bu kaliteli bilgiyi yapay zekan\u0131n anlayaca\u011f\u0131 ve g\u00fcvenece\u011fi bir paket haline getirme s\u00fcrecidir. \u0130\u015fletmenizin 2026 dijital pazar\u0131nda g\u00f6r\u00fcnmez kalmas\u0131n\u0131 istemiyorsan\u0131z, \u00fcretken arama deneyimlerine uyum sa\u011flaman\u0131z bir se\u00e7enek de\u011fil, zorunluluktur.<\/p>\n\n\n\n<p>Markan\u0131z\u0131 sadece bir web sitesi olmaktan \u00e7\u0131kar\u0131p, yapay zekan\u0131n referans g\u00f6sterdi\u011fi bir sekt\u00f6r otoritesine d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in profesyonel bir yol haritas\u0131na ihtiyac\u0131n\u0131z var. <strong>Mert Y\u0131ld\u0131z GEO &amp; SEO hizmeti<\/strong>, size bu karma\u015f\u0131k d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde rehberlik ederek, yapay zeka \u00f6zetlerinde (AI Overviews) kal\u0131c\u0131 bir yer edinmenizi sa\u011flar. Gelece\u011fin dijital d\u00fcnyas\u0131nda yerinizi bug\u00fcnden ay\u0131rt\u0131n.<\/p>\n\n\n\n<p><\/p>\n\n\n<p><!-- SEOSup FAQ Block --><\/p>\n<div class=\"seosup-faq-wrapper\">\n<h2 class=\"seosup-faq-title\">S\u0131k\u00e7a Sorulan Sorular<\/h2>\n<div itemscope itemtype=\"https:\/\/schema.org\/FAQPage\">\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">GEO (\u00dcretken Motor Optimizasyonu) ile geleneksel SEO aras\u0131ndaki temel fark nedir?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">Geleneksel SEO&#039;nun temel hedefi arama sonu\u00e7lar\u0131nda ilk sayfada veya \u00fcst s\u0131ralarda yer almakt\u0131r. GEO ise yapay zeka \u00f6zetlerinde (AI Overviews) kaynak olarak g\u00f6sterilmeyi ve yapay zeka taraf\u0131ndan g\u00fcvenilir bir referans noktas\u0131 olarak tan\u0131nmay\u0131 hedefler. \u0130\u00e7erik yap\u0131s\u0131, g\u00fcven kayna\u011f\u0131 (E-E-A-T) ve teknik odak noktalar\u0131 bak\u0131m\u0131ndan \u00f6nemli farkl\u0131l\u0131klar i\u00e7erir.<\/p>\n<\/p><\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Yapay zeka \u00f6zetlerinde (AI Overviews) kaynak olarak g\u00f6sterilmek i\u00e7in i\u00e7eriklerim nas\u0131l olmal\u0131?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">\u0130\u00e7eriklerinizin yapay zeka taraf\u0131ndan &#039;at\u0131f yap\u0131labilir&#039; olmas\u0131 i\u00e7in do\u011frudan ve kesin yan\u0131tlar vermeli, istatistik ve verilerle desteklenmeli, semantik olarak zengin olmal\u0131, uzman al\u0131nt\u0131lar\u0131 i\u00e7ermeli ve soru-cevap format\u0131 gibi yap\u0131sal \u00f6zelliklere sahip olmal\u0131d\u0131r. Bilgi net, g\u00fcncel ve derinlemesine olmal\u0131d\u0131r.<\/p>\n<\/p><\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">E-E-A-T (Deneyim, Uzmanl\u0131k, Yetkinlik, G\u00fcvenilirlik) GEO i\u00e7in neden bu kadar \u00f6nemli?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">E-E-A-T, yapay zeka modellerinin bir i\u00e7eri\u011fi de\u011ferlendirirken g\u00fcven filtresi olarak kulland\u0131\u011f\u0131 kritik kriterlerdir. Yapay zeka, bir cevab\u0131 olu\u015ftururken hal\u00fcsinasyon riskini azaltmak i\u00e7in arkas\u0131nda deneyim, uzmanl\u0131k, yetkinlik ve g\u00fcvenilirlik sinyalleri g\u00fc\u00e7l\u00fc olan kaynaklar\u0131 tercih eder. Bu nedenle, GEO ba\u015far\u0131s\u0131 i\u00e7in E-E-A-T sinyallerini g\u00fc\u00e7lendirmek esast\u0131r.<\/p>\n<\/p><\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Yapay zekan\u0131n i\u00e7eri\u011fimi kolayca anlamas\u0131 i\u00e7in teknik altyap\u0131mda nelere dikkat etmeliyim?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">Yapay zeka botlar\u0131n\u0131n i\u00e7eri\u011finizi h\u0131zl\u0131ca taray\u0131p anlamland\u0131rabilmesi i\u00e7in yap\u0131land\u0131r\u0131lm\u0131\u015f veri (Schema Markup) kullan\u0131m\u0131, temiz ve hiyerar\u015fik bir HTML yap\u0131s\u0131 (H1, H2, H3), y\u00fcksek Core Web Vitals performans\u0131 ve hatas\u0131z bir teknik altyap\u0131 gereklidir. Bu unsurlar, sitenizin yapay zeka i\u00e7in &#039;okunabilir&#039; ve &#039;g\u00fcvenilir bir kaynak&#039; olarak s\u0131n\u0131fland\u0131r\u0131lma \u015fans\u0131n\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde art\u0131r\u0131r.<\/p>\n<\/p><\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">\u0130\u00e7eri\u011fimin yapay zeka \u00f6zetlerinde kal\u0131c\u0131 olarak yer almas\u0131 i\u00e7in ne yapmal\u0131y\u0131m?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">Kal\u0131c\u0131l\u0131k i\u00e7in i\u00e7eri\u011finizi s\u00fcrekli g\u00fcncel tutmal\u0131s\u0131n\u0131z. Yapay zeka modelleri bayat bilgiden ka\u00e7\u0131n\u0131r. D\u00fczenli i\u00e7erik denetimi (Content Audit) yaparak, bilgileri g\u00fcncel veriler, trendler ve uzman g\u00f6r\u00fc\u015fleriyle beslemelisiniz. Bu, dinamik ve s\u00fcrekli \u00f6\u011frenen bir dijital varl\u0131k olu\u015fturarak, yapay zeka nezdindeki otoritenizi ve kaynak olma konumunuzu koruman\u0131z\u0131 sa\u011flar.<\/p>\n<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><!-- \/SEOSup FAQ Block --><\/p>","protected":false},"excerpt":{"rendered":"<p>Arama motoru d\u00fcnyas\u0131 2026 y\u0131l\u0131 itibar\u0131yla devrimsel bir d\u00f6n\u00fc\u015f\u00fcm\u00fcn tam merkezinde yer al\u0131yor. Art\u0131k kullan\u0131c\u0131lar sadece bir dizi link aras\u0131ndan se\u00e7im yapmakla yetinmiyor; do\u011frudan sorular\u0131na yan\u0131t veren karma\u015f\u0131k yapay zeka \u00f6zetleriyle (AI Overviews) etkile\u015fime giriyor. Bu yeni d\u00f6nemde geleneksel SEO teknikleri yerini daha kapsaml\u0131 bir disiplin olan GEO (Generative Engine Optimization) yani \u00dcretken Motor Optimizasyonu&#8217;na [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10264,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[179,178],"class_list":["post-10263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yapay-zeka","tag-ai-overviews","tag-geo-stratejileri"],"_links":{"self":[{"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/posts\/10263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/comments?post=10263"}],"version-history":[{"count":2,"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/posts\/10263\/revisions"}],"predecessor-version":[{"id":10376,"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/posts\/10263\/revisions\/10376"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/media\/10264"}],"wp:attachment":[{"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/media?parent=10263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/categories?post=10263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mertyildizdijital.com.tr\/en\/wp-json\/wp\/v2\/tags?post=10263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}